Travellers are increasingly seeking eco-friendly or sustainable holidays in order to still be able to travel during the recession, it has been claimed.

Travellers are increasingly seeking eco-friendly or sustainable holidays in order to still be able to travel during the recession, it has been claimed.

Daniel Levine, who analyses social trends at the Avant-Guide Institute in the US, pointed out that people will still want to go on trips abroad, but that they are less likely to opt for luxury spa breaks as their social conscience encourages them to give something back to their destination.

“What that means is that they’re looking for experiences that speak to their heart,” he commented to Reuters.

The expert pointed to projects that allow tourists to purchase books for poor communities and then deliver them as an example of such adventurous yet sustainable tourism.

Valere Tjolle, in an article for TravelMole, recently suggested holidays to Thailand are ideal for people looking for truly sustainable tourism, while also having the added benefit of offering beautiful beaches and great food.

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