Hamilton Island is the most searched location on Google Australia.

More people could be planning to take flights to Australia to visit Hamilton Island after the location was named the most searched for location on Google Australia.

In its 2011 Zeitgeist study, the search engine stated the location was the most popular travel destination by people in the country, as more looked for information or images about it online than anywhere else.

Hamilton Island’s online marketing manager, Bernie O’Keefe, said: “We won’t rest on our laurels, being a top search term is just the start and we will continue to innovate and enhance the online experience for our guests and trade partners.”

Several other destinations around the country were also listed in the top ten, including Byron Bay, the Great Barrier Reef and Uluru.

Some people could already be taking flights to Australia soon to visit Hamilton Island, as the location is poised to host is Summer Festival over the coming weeks.

Written by Nicholas Scott

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