Jana village tourism boosted by farmer’s cooking skills

A farmer has been responsible for a remarkable tourism boom in northernmost India.

Mani Ram of Jana village near Manali in the remote district of Kullu has been wooing visitors with his desi (traditional) food, the Times of India reports.

A decade ago, only a handful of tourists would pass through the area, but thanks to Mr Ram’s efforts, Jana has become something of a destination.

“I used to invite my foreigner friends to taste my desi food 11 years ago, who themselves advertised this place and people started searching for me. [The] number of my customers has increased from less than five in 2002 to more than 300 today and it is increasing every year,” he told the news provider.

Thanks to his efforts, other locals are now setting up their own ventures at the Jana waterfall, which sits at an altitude of 9,000ft.

“Now, hundreds of tourists are reaching here daily and opening of nearly 15 more desi dhabas (roadside restaurants) have ensured that Jana is soon going to become number one tourist spot of Manali,” villager Deep Prakash said.

Written by Ruth Norris

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