People thinking of booking flights to Thailand should not be put off by its backpacker image, one industry expert has said.

People thinking of booking flights to Thailand should not be put off by its backpacker image, one industry expert has said.

Alison Cook, editor of Luxury Travel magazine, said that the country is no longer simply a place for gap-year students, but that it now appeals to a wide range of audiences, including those on their honeymoon.

“Thailand has become a popular destination – particularly with the honeymoon market. The younger generation like the combination of a wonderful beach holiday [and] the opportunity to travel up into places [where they can see] elephants and have a mix of the two.

“They have also perfected the spa side of the market and that, increasingly, is very high on the luxury travellers’ list; a decent spa is almost a pre-requisite,” she commented.

According to a study by the International Luxury Travel Market, the luxury travel industry as a whole is booming.

The global luxury travel industry now comprises an estimated 25 million annual arrivals, accounting for 25 per cent of international tourism spend.


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