Indian tourism officials want more people to visit and learn about the beauty of the country’s rural areas.

India is aiming to promote itself as a year-round destination for a number of niche tourism sectors.

At the moment, the majority of holidaymakers either catch seasonal flights to Goa or head to the Taj Mahal and golden triangle of Agra, Delhi and Jaipur, but tourism director Usha Sharma believes that the country has plenty more to offer.

“We definitely want more [family] trips to India so people can learn more about the countryside,” she said.

Ms Sharma was speaking after a series of roadshows aimed to promote adventure, medical, wellness, golf, cruise and polo tourism to Australian holidaymakers.

Last year saw the Antipodes region enter India’s top ten tourism source markets and the number of Aussies and Kiwis going to India looks set to grow.

This growth is expected to be fuelled by Air India’s decision to resume direct services to both Melbourne and Sydney when it acquires the new Boeing 787 Dreamliner.

Written by Alex Cochrane

This site uses cookies to analyze traffic and for ads measurement purposes.
learn more about how we use cookies.

Many of the flights and flight-inclusive holidays on this website are financially protected by the ATOL scheme. But ATOL protection does not apply to all holiday and travel services listed on this website. Please ask us to confirm what protection may apply to your booking. If you do not receive an ATOL Certificate then the booking will not be ATOL protected. If you do receive an ATOL Certificate but all the parts of your trip are not listed on it, those parts will not be ATOL protected. If you have booked a flight only where the ticket is not issued immediately, your flight will be protected under our ATOL. Please see our booking conditions for information, or for more information about financial protection and the ATOL Certificate go to www.atol.org.uk/ATOLCertificate

Book with Confidence. We are a Member of ABTA which means you have the benefit of ABTA's assistance and Code of Conduct. We provide financial protection for your money when you buy a package holiday. If you buy other travel arrangements such as accommodation only this protection doesn't apply.