British travellers are searching for destinations where “you get more bang for your buck” during the current economic downturn, it has been claimed.

British travellers are searching for destinations where “you get more bang for your buck” during the current economic downturn, it has been claimed.

According to Luke Fredberg of TripAdvisor, holidaymakers want to go to places where “money is going to go further” and where sterling is reasonably strong against local currencies.

He added that the recession “puts more and more emphasis on relaxation and really chilling out” during a break, as it accounts for more of many people’s disposable income.

A recent study by TripAdvisor indicated that Britons spend an average of two hours and 53 minutes per day sunbathing on holiday.

Meanwhile, research by American Express Insurance Services found that Britons are choosing to escape the UK for summer sunshine in “unknown destinations” this year, such as taking holidays to India.

This site uses cookies to analyze traffic and for ads measurement purposes.
learn more about how we use cookies.

Many of the flights and flight-inclusive holidays on this website are financially protected by the ATOL scheme. But ATOL protection does not apply to all holiday and travel services listed on this website. Please ask us to confirm what protection may apply to your booking. If you do not receive an ATOL Certificate then the booking will not be ATOL protected. If you do receive an ATOL Certificate but all the parts of your trip are not listed on it, those parts will not be ATOL protected. If you have booked a flight only where the ticket is not issued immediately, your flight will be protected under our ATOL. Please see our booking conditions for information, or for more information about financial protection and the ATOL Certificate go to www.atol.org.uk/ATOLCertificate